Really in-the-know

Learn the latest B2B marketing industry trends, techniques and news stories on our B2B blog to stay ahead of your competition

What can I’m a Celebrity teach us about B2B social selling?

Posted by Kenneth Connolly on 04-Dec-2015 17:00:00

If you’re a resident of the UK and own a TV, then you’ve no doubt seen or heard about the current series of I’m a Celebrity… Get Me Out of Here! – it’s apparently impossible to avoid it. The premise of the show is that celebrities (using the term loosely) are sent to the jungle and forced to do ridiculous tasks in order to win the votes from the public.

Topics: B2B Sales, B2B Social Media, B2B Social Selling, B2B LinkedIn Marketing

B2B LinkedIn Marketing – Ads or Sponsored Updates?

Posted by Kenneth Connolly on 27-Aug-2014 17:42:00

LinkedIn is now responsible for a staggering 64% of all visits from social media channels to corporate websites - CMO 

Topics: B2B, B2B Social Media, LinkedIn, B2B LinkedIn, Social Media, B2B LinkedIn Marketing, LinkedIn Marketing

B2B Social Selling – Getting LinkedIn

Posted by Kenneth Connolly on 14-Aug-2014 17:42:00

As the professional social network, LinkedIn is the go-to move for B2B salespeople looking to venture into the world of social selling to generate sales and revenue. With 64% of LinkedIn members using the site to develop relationships and grow their business, salespeople need to know how to separate the wheat from the chaff and uncover the highest quality social selling opportunities.

Topics: B2B Sales, B2B Social Media, B2B Social, B2B Selling, B2B LinkedIn, B2B Social Selling, B2B Salespeople, B2B LinkedIn Marketing