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THE B2B BAROMETER Q3 2011

Posted by Kenneth Connolly on 06-Feb-2012 13:51:00

We’ve just received the fifth wave of the ‘state of the nation’ study for B2B marketers which is based on interviews with industry professionals. And, the good news is that things are looking up - 55% of B2B marketing agencies reported a greater number of enquiries in the past 6 months and 38% reported that the quality of enquiries has improved.

Topics: B2B Lead Generation, b2b sales leads, B2B marketing, Inbound marketing, B2B marketing barometer