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B2B Email Marketing – Failing to Plan is Planning to Fail

Posted by Kenneth Connolly on 09-Jun-2017 15:45:00

Email marketing, how we love it. Even to this day, the grandfather of online marketing is still performing and proving to be a highly valuable weapon in the B2B marketer’s arsenal. But, have we stopped giving this channel the due care and attention it deserves? Perhaps so.

Topics: B2B email marketing, B2B Email, b2b marketing emails