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Why are B2B buyer personas so important for B2B marketing? We take a quick look in this short video discussing exactly why buyer personas are a marketer's best friend and how to create them successfully. Video not for you? You can read the full transcript below and download the how-to guide today to learn more about how to create revenue-generating buyer personas.
Topics: B2B, B2B marketing, B2B Buyers, B2B video, Buyer Personas, B2B Buyer Personas
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