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ATTENTION: New data protection laws are on the way!

Posted by Amy Robertson on 17-Dec-2015 13:00:00

We all knew it was coming, but it’s finally arrived. Europe has taken a huge step towards implementing a pan-European data privacy law in the form of the General Data Protection Regulation (GDPR). The agreement which has been in discussion for the past 4 years was finally reached on Tuesday, December 15th, 2015. Although the new laws will not be enforced until 2018, it does mean there is now a finite window in which businesses need to reach the expected data protection privacy levels in order to remain compliant.

Topics: b2b data marketing, data protection act, b2b data protection, b2b GDPR laws