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Intent marketing uses data to target prospects who are actively researching or are interested in specific B2B topics. This activity allows you to reach out with the right message at the right time, and effectively talk to those prospects. So, how can you begin utilising this fantastic technique to supercharge your marketing activity? Here’s the key steps you’ll need to take…
Topics: Marketing Strategy, Demand Generation, customer insight, intent data, intent marketing
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Supercharge your demand generation with intent marketing
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