Really in-the-know

Learn the latest B2B marketing industry trends, techniques and news stories on our B2B blog to stay ahead of your competition

Social media marketing - integrate and calculate!

Posted by Kenneth Connolly on 15-Jan-2013 10:30:00

Social media, social media, social media... that’s all we ever hear these days.

Topics: B2B social media marketing, b2b sales leads, B2B marketing, marketing trends 2013

B2B Direct Mail Marketing – high-impact B2B lead generation

Posted by Kenneth Connolly on 09-Jan-2013 12:34:00

Direct Mail as a communication channel never actually died... but it was sure close for a while there. Now, it’s making its comeback and it’s gaining strength fast. Granted, it’s no longer a standalone marketing tool, but as part of an integrated campaign, it can still get the results that matter.

Topics: B2B Lead Generation, B2B tips, really b2b, marketing 2013, b2b sales leads, B2B marketing, Direct mail marketing, marketing trends 2013

Thinking about B2B Marketing Accountability driving home for Xmas

Posted by Kenneth Connolly on 18-Dec-2012 09:02:00

Topics: B2B, really b2b, marketing 2013, accountability, marketing trends 2013, reallyb2b