Really in-the-know

Learn the latest B2B marketing industry trends, techniques and news stories on our B2B blog to stay ahead of your competition

Introducing XEIM

Posted by Gemma Roalf on 22-Jan-2019 08:53:08

Centaur Media Plc

Centaur’s marketing division rebrands as XEIM to offer broader range of services

Centaur, an international provider of market intelligence and specialist consultancy, today announces the launch of XEIM, the new name for the Group’s marketing businesses.

Topics: really b2b, #marketmakers, XEIM, Marketing Week, Centaur Media, Econsultancy, Oystercatchers, Creative Review, Design Week, Foresight News, Fashion Monitor, eXcellence In Marketing, Year Ahead, Influencer Intelligence, Festival of Marketing

Festival of Marketing - Day 2

Posted by Gemma Roalf on 12-Oct-2018 12:18:05

2 days, 100s of speakers, 120kgs of pick and mix, 30 kilos of chocolate and one hell of a sugar rush… well, we are all about the numbers!

Festival of Marketing is over for another year, but we’ve had the best time meeting new people, listening to experts in their fields, and enjoying our chocolate fountain (of course).

Topics: really b2b, #fom18, #festivalofmarketing, #b2bmarketing, #marketmakers

B2B Direct Mail Marketing – high-impact B2B lead generation

Posted by Kenneth Connolly on 09-Jan-2013 12:34:00

Direct Mail as a communication channel never actually died... but it was sure close for a while there. Now, it’s making its comeback and it’s gaining strength fast. Granted, it’s no longer a standalone marketing tool, but as part of an integrated campaign, it can still get the results that matter.

Topics: B2B Lead Generation, B2B tips, really b2b, marketing 2013, b2b sales leads, B2B marketing, Direct mail marketing, marketing trends 2013

B2B Email Benchmark - Improve your lead generation potential

Posted by Kenneth Connolly on 04-Jan-2013 11:27:00

With the advent of social media, there were whispers that email as a communication channel was on its way out... but that’s certainly not the case.

Topics: B2B Lead Generation, B2B tips, B2B, really b2b, marketing 2013, email marketing, b2b sales leads

Thinking about B2B Marketing Accountability driving home for Xmas

Posted by Kenneth Connolly on 18-Dec-2012 09:02:00

Topics: B2B, really b2b, marketing 2013, accountability, marketing trends 2013, reallyb2b


Posted by Kenneth Connolly on 02-Sep-2011 13:22:00

Well, after what seemed like an eternity, our vision of Really B2B has become a reality!

Topics: B2B Inbound marketing, B2B Lead Generation, really b2b, b2b sales leads, B2B marketing